Corporate Profile

Incorporated on 4th July, 1986 (RC No. 86139), ASD Motors Nigeria Limited is a leading and respectable Distributor of Peugeot products in Nigeria with its operational headquarters in Kaduna.  The company also has a branch office in the heart of Nigeria, the Federal Capital Territory, Abuja. 

Since inception, the company has experienced a steady phenomenal growth resulting from the quality of its services and the efficiency of its human resources.  The activities of the company include Sales of Peugeot vehicles, genuine spare parts and workshop services. 

The core business philosophy of ASD Motors is to provide its customers a high standard of customer-care and service to justify their valued investment.  This is why the company routinely invests in qualified personnel in order to ensure that our services always meet global best practice in automobile service industry. 

Alhaji (Dr.) Sani Dauda, MON (Garkuwan Zazzau Babba), is the Chairman/Chief Executive of ASD Motors Nig. Ltd. Under his able leadership he steered the company from an ordinary car dealership business to a mega company of high repute that is recognized not only locally but even within the automobile world internationally.

His main focus is to ensure service per excellence at all times.  He positioned the company so well that makes it a household name in the Nigerian Automobile Industry.  That is why today, ASD MOTORS NIGERIA LIMITED is a success story by whatever yardstick you measure it.

This success reached it’s peak when towards the end of 2006, the Company bought controlling shares (54.87%) of Peugeot Automobile Nigeria (PAN) Limited.

Alh (Dr) Sani Dauda, MON is now the Chairman PAN.